050: DEVELOPING Different Businesses to Serve Different Market Tiers with WENDY KAY of BIRDS OF A FEATHER EVENTS

March 31, 2021

EPISODE SUMMARY: 

Welcome back to Dare to Develop. We’re so excited to have Wendy Kay of Birds of a Feather, and one of the founders of Educate. Empower. Encourage on the podcast. 

We’ll discuss her why behind elevating her luxury brand as well as starting sister brands to fill the holes then that she saw in the market. Wendy has so much knowledge to share so get excited!

WENDY KAY of BIRDS OF A FEATHER DARES YOU: 

Whatever you feel like your crutch is when styling, try to go the rest of the year with not using it and see what your flatlays could become, if you didn’t rely on that crutch.

FAST FACTS ABOUT WENDY KAY OF BIRDS OF A FEATHER EVENTS

What’s your favorite tool in business?

Trello for sure and aisle planner. Once I started using that rather than Google docs it allowed me to actually take on more clients and still do the same kind of amount of work as far as time goes, because it kept me organized.

Then I have this little cube that sits on my desk that helps me track time. And so whenever I’m working on a specific business, I just flip the cube to that business and it keeps track on my computer. And I can kind of go back and see how much time I actually spent on that business.

What’s your favorite post-wedding snack?

I don’t really eat on wedding days. I’ve got too much adrenaline pumping through my body and then when I’m exhausted and in pain, I don’t really want to eat.

What’s your favorite pump-up jam?

I don’t listen to music in the car because it makes me have road rage and so I listen to podcasts.I try not to do too much business stuff on the car so a lot of Harry Potter books on tape.

What is your favorite thing to do outside of your business? 

Watch TV, I love watching TV, Like I’m obsessed with TV. 

Do you have any special offers for our listeners today?

I always love talking about E3. That is our baby. Whenever this airs, we might be at capacity already but, we have 28 slots left for people to join. You can still get in off of a wait it lists cause we have people leave every once in a while. And so we would so love to have you and sign up on our waitlist. 

Where can our listeners find you?

RESOURCE LINKS:

OTHER D2D EPISODES YOU MIGHT LIKE

We dare you to check out the other Dare to Develop Podcast episodes including 000: Welcome to Dare to Develop where you get to meet your hosts Kristine Herman and Ashley Baumgartner.

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