018: DARING to Redefine Photography Education in the Wedding Industry with REBECCA YALE

July 2, 2020


Today we’re welcoming Rebecca Yale of Rebecca Yale Photography. Rebecca is an award-winning photographer and has been named one of the top photographers in the world by Harper Bazaar, Brides and Destination Weddings Magazine. We’ll talk about her art school history and her daring leap to jump into becoming a wedding photographer.  She’s also talking to us all about redefining photography education, tips on how to go back to a foundational level of what makes a good photo and what type of education might be the best for you to invest in to level up.


I want to dare everyone to be more analytical and to reflect on their own work. I always say you can’t hit a target if you don’t know what that target is. If you don’t know where the bull’s eye is, you can’t throw a dart at it. Really analyze, like look at your own heart first and notice:

What makes you happy? 

What do you want to be shooting?

What do you want to be doing? 

And then like I said, if you don’t think you’re the best wedding photographer in the whole world, figure out how to do it. Just be analytical. There is no such thing as the best artists’ objective and we should all feel like we’re creating the best art that we can create.


What do you shoot with?

I shoot with film and digital. I am 99% film during daylight, but I like to say that your equipment is like any other artist choosing your paint or your brush, you choose what’s best for the situation and that’s what I tell my clients. So I personally shoot with a Contact 645 with a Fujifilm GFX R and with a cute little Nikon mirrorless that is very lightweight.

What’s your favorite post-wedding or event snack?

During the wedding, I’m all about the almonds. I think they’re great energy but post wedding, I like something salty. 

 What’s your favorite wedding/creative pump up jam?

This depends on the time of year, I’ll make a different playlist. At the beginning of each season I add to it and it’s usually like something that I’m hearing at weddings all the time. Like in 2015 it was “Shut Up And Dance With Me”.  I’d say right now it’s probably Lizzo or “Juice” and “Truth Hurts”.

What is your favorite thing to do outside of your business?

Travel has always been something I love. If you guys haven’t noticed, I love learning. I love the process of going to new places and probably my favorite thing to shoot is nature and wildlife.

What is one daring the leap you’ve taken in your business?

I think the leap into weddings was a pretty big one for me. I used to be an art school brat that didn’t want to shoot weddings, and when I chose to shoot them, it was very intentional.  

What is one thing you feel like you’re really great at in your business?

I think I’m really good at adapting to different situations. That’s something that I’ve always loved about weddings in general, is that we get to kind of be chameleons and get to wear so many hats and shoot so many different things. I think that I’ve had to roll with a lot of punches. 

Where can our listeners find you?

Website: http://rebeccayalephotography.com/

Instagram: https://www.instagram.com/rebeccayale/

Do you have any special announcements / offers for our listeners?

I do have these new courses that will be coming out over the summer. Hopefully one of them will already be out when this airs. And I want to give all of your listeners a 10% off on any of my courses throughout the summer. This code will be good through September 1st and it’s DARE10 and that 10% off on any of my online courses


Rebecca’s Online Courses // ICP // Jo Malone


We dare you to check out the other Dare to Develop Podcast episodes including 000: Welcome to Dare to Develop where you get to meet your hosts Kristine Herman and Ashley Baumgartner.